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Bern · Canton of Bern

UI/UX design in Bern

Design for a Bern business is not decoration on top of a catalogue. The question the interface has to answer is specific: publishers with physical subscriptions, and a store that answers it plainly outperforms a better-looking one that does not. That work is delivered remotely from Rajkot, with no Bern office behind it.

A drawing of a design system for a Bern store being measured: type sizes, colour tokens, component states and a contrast reading above the WCAG 2.2 AA threshold.

The subjectui-ux-design × bern

Publishers with physical subscriptions

Specificity is what carries it.

A store that says exactly what it does, including where it will not help, is trusted further than one that says everything positively, because the second gives a cautious reader nothing to verify. Around Bümpliz industrial area and across Bern more widely, telecommunications sets what a store has to handle. Being sellers of gift subscriptions rather than a general retailer is what turns the requirement above from a nice-to-have into the thing the build is arranged around. None of this is a separate accessibility exercise. A page that is legible in daylight, operable with a keyboard and readable in an order that makes sense is simply a page that works, and treating that as an extra stage is how it never happens. Everything on the page competes for the same attention. Giving publishers with physical subscriptions the space it needs, and taking that space from something decorative, is usually the change that moves the numbers for a Bern store rather than a redesign that rearranges everything at once.

We have no office in Bern. Our studio is in Rajkot, India, and every project here is delivered remotely — if a supplier who can attend your premises matters to you, that is a fair requirement and we do not meet it.

What a UI/UX design project includes

Three things, and they are the same wherever you are. What changes is the subject above.

  • UX audit against a published checklist

  • Redesign of the highest-revenue templates

  • Design system and tokens, where they earn their cost

The other three, and what each one covers

Each answers a different question for Bern businesses. None of them repeats this page.

UI/UX design questions from Bern

Three questions about the subject above. How we work, what it costs and who owns the code are answered on the service page.

Will this work for our existing Bern customers?

That is the right question, and it is why we look at what current customers do before changing anything. A redesign that improves things for new visitors and disrupts the people already buying is a net loss, and it is a common outcome when the existing behaviour was never examined. It is the same answer we would give a Bern business as any other.

What do you need from us to start?

Access to what customers actually do, whatever form that takes, and half an hour with whoever answers the support messages. That second conversation is consistently the most useful part of the work, because complaints describe the interface more accurately than any brief does. It is the same answer we would give a Bern business as any other.

Do you redesign or start from scratch?

Usually neither at first. The useful first step is establishing what is actually going wrong, which is frequently narrower than a redesign and considerably cheaper. A Bern store losing customers at one step does not need a new visual identity; it needs that step fixed.

Get in touch

Planning UI/UX design work in Bern?

Tell us what you are building and we will come back within one business day.

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