
Building a support assistant that quotes your real policies
A support assistant is only safe when it answers from your actual policy text and refuses everything else. The refusal is the feature, not the limitation.
By Samir Kaila6 min read
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In the automations we have built, the work that pays back is repetitive, rule-based and high in volume; everything else tends to cost more than it saves. These guides set out which parts of running a store are worth automating, where AI genuinely helps with product content and support, and which decisions still need a person.
This writing comes out of the work. If you would rather have the decision made with you, start with the service.
See the service
A support assistant is only safe when it answers from your actual policy text and refuses everything else. The refusal is the feature, not the limitation.
By Samir Kaila6 min read

How to generate product copy from real specification data without publishing plausible fiction about physical items you then have to ship.
By Samir Kaila6 min read

A ranking of ecommerce automations by build effort against realistic payback — including the two things clients ask for first that we recommend doing last.
By Samir Kaila10 min read
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